I am a passionate graphic designer, studied Digital Graphic Design and graduated from London College of Communication at 2008 at which point I started to work and present myself under the name Deconstructed. I am currently working as an lead graphic designer for Brandfluent, marketing agency based in London.

I specialise in clear visual communication across both print and new media. My primary focus is in graphic design and the many areas of that discipline: identity and brand development, print design and production, art direction and creative direction, web design and development.

My style and approach stems from an appreciation for simplicity, elements of risk and endeavour to challenge the way we look at things. I have desire to push the boundaries and have developed a sophisticated graphic sensibility with the desire to avoid obvious but also a complete understanding to fulfil the clients needs.

Lastly to mention, my work has appeared in the book 'Graphic Moment 2010', Artpower International Publishing Co. Hong Kong, China.

Graphic Design for print: Literature, Publications, Editorial/Book Design, Posters.
Graphic Design for web : Website Design.
Web Development. HTML. CSS
Identity and Brand Development.

Wonderfull quote that defines this section the best: “I believe that every designer has to have personal projects—it’s the only way to grow and find a unique voice.”- Louise Fili

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